Hai Booca / 2026

Hai Booca MOBILE APP

Services

MOTION DESIGN

2D ANIMATION

AI-ASSISTED CHARACTER ANIMATION

ILLUSTRATION

STORYBOARDING

VISUAL STORYTELLING

MOTION CONCEPT DEVELOPMENT

A playful motion experience for a children’s speech-learning app, designed to make practicing words feel engaging, encouraging, and fun.

THE CHALLENGE

How can motion make speech practice feel more like play? The challenge was to create a visual experience that could hold a child’s attention, communicate each activity clearly, and encourage them to participate without making the learning process feel overwhelming.

THE APPROACH

I focused on creating a colorful and playful motion language using illustration, expressive characters, storytelling, and sound. Motion was designed to guide attention, reinforce meaning, and make each learning moment feel rewarding. AI-assisted animation was explored as part of the character workflow, with the generated motion directed and refined to fit the visual style and storytelling of the project.

THE OUTCOME

The final visual system brings together illustration, motion, character performance, and sound into a consistent playful experience designed to make speech practice feel clear, approachable, and rewarding.

MY ROLE

I developed the visual direction and motion language for the project, from early concepts and storyboards to illustration and final motion. My focus was on creating simple, expressive character moments that could communicate clearly to a young audience.